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BirtleBee

Brand Identity

Graphic Design

Website

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BirtleBee is a branding project inspired by making native planting accessible while restoring vital pollinator and wildlife habitats. 

Wish

Create an approachable, memorable brand that communicates BirtleBee’s commitment to Michigan-native plants and makes sustainable gardening feel accessible.

Solution

Developed a warm, nature-inspired identity rooted in BirtleBee’s mission. The resulting brand feels welcoming and trustworthy while clearly connecting the nursery to native landscapes, pollinators, and wildlife.

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Project 1
Project 2
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Brand Identity

Graphic Design

Design Lab

This project involved developing a cohesive visual identity for Jackson College’s newly established Design Lab.

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Wish

Create a compelling visual identity piece that would serve as the "face" of the Design Lab while seamlessly integrating with the existing Jackson College brand. 

Solution

A identity piece that balances color and typography that successfully positions the Design Lab as a premier destination for creative students. 

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Logos
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